Saprea Operations Resources

As a Nonprofit providing in-person and online services, Saprea needs a lot of diversified resources and materials. In addition, the operations cost made mandatory for the organization to raise money from individuals and corporations. For all these reasons, A lot of printed assets are created in the creative team of Saprea.

Know more about the skills I used for this project

I lived 2 years in Salt Lake City UT

Content production

Branding & UI design

Monthly Memes

Key facts:

Every month, the Marketing and Creative team create a serie of post to publish on Saprea Social Networks, in every languages sustain by the brand (English, Spanish, German and French).

This include static memes, mostly created with Illustrator, or Indesign. And some animated ones, created with After Effects.

Cards that survivors will receive with a little welcoming gift as they arrived in Retreat venue.

Key facts:

At the start of the Retreat, Survivors receive gifts in their rooms, including a notebook, pens, a blanket, and necklaces, to make them feel special and welcome. The goal is to help them regain their sense of self-worth and self-love, which they may have lost due to past trauma. Retreat staff also place a card on each bed with a message of empowerment, such as "You are worthy" and "You matter."

Research Briefs

Key facts:

One of Saprea mission is to prevent, and bring awareness about Child Sexual Abuse. In order to serve this mission, a team of education expert is working to study and analyse social trends, and topics around child sexual abuse. They gathering informations from scientific studies around the world to write research briefs, providing essential information about a topic or trend.

Monthly Marketing Campaigns

Key facts:

Saprea focuses on raising awareness and donations during important events like November's Thanksgiving and Giving Tuesday, or April's Child Abuse Prevention Month. The creative and marketing teams collaborate to design campaigns for these months, which are promoted on social media and in partner stores. Numerous materials are produced and shared to achieve this goal.

Photography for content creation

As our work and our cause at Saprea is pretty specific, we sometimes struggle to find the right imagery to illustrate our production. In that goal, I followed main Saprea events, video shooting and other opportunities to get the most accurate imagery possible.
Saprea Support groups imagery was created in the same time Video department was producing all introduction videos. We retrieve then the same scenery, and the same characters in both the videos, and image contents through the website.